What’s the Best Way to Say You Are Sorry?

Posted on 02/23/10 by Hilary McCarthy | Filed under Weblog


DSCN2447Thousands, if not millions, of people tuned in to watch Tiger Woods’ very public apology…after apology in a highly planned press conference last Friday.  CNN has received almost 300,000 views of the well-scripted monologue on its Website since. Tiger says me aculpa to everyone from his wife, children, mother, wife’s family, staff, board of directors, sponsors, students, people that work for him, kids all around the world, and the list goes on.   


Zenzi Client, Platformic, Gets Highest Accolades in Network World

Posted on 02/16/10 by Hilary McCarthy | Filed under Zenzi In the News, Zenzi's Favorite Headlines


nwlogo-06Mark Gibbs, regular contributor to Network World since ‘95, calls Platformic “a CMS with Genius” in his recent column. “I think this may well be the most impressive content management solution I’ve seen to date. It’s remarkably easy to use, incredibly well-featured, and very suitable for use by enterprises. And it’s got that spark of genius,” he says.  Go Platformic!


Don Schempp of Torrey Pines Bank Shines in The Carlsbad Business Journal

Posted on 01/28/10 by Bailey Payer | Filed under Media Gallery


The value of planning is immeasurable

By Don Schempp, Senior Vice President of Torrey Pines Bank
Jan 01, 2010

By necessity, local businesses and residents have tightened their belts and are delving into savings to get through these tough times.

These are good short-term solutions, but the important question is what will be the lessons that endure once the economy changes from downturn to recovery and eventually to growth and prosperity?

I’ve been in banking for almost 40 years and I’ve seen many recessionary periods and times of great prosperity. The common denominator in any economic cycle is that planning for the future is fundamental to achieving your financial goals. Read more!

Don_Schempp


Zenzi Offers New SEO PR Services

Posted on 01/11/10 by Bailey Payer | Filed under Online, Weblog


press-release-optimization

Here at Zenzi, we strive for excellence in all areas of the marketing matrix. We pride ourselves on keeping up with every new trend and delivering unprecedented PR results. In an effort to increase the quality of our PR efforts, we have launched the Zenzi SEO PR service.

Zenzi SEO PR is a new service that leverages blogs, online and traditional media, reviews, video search, photo search, events and social media networks to influence and optimize your Website results.

With Zenzi SEO PR, we have expanded the traditional definition and approach for SEO to include both Organic SEO and Universal SEO. Organic SEO is about optimizing your own site. Universal SEO optimizes links from influential sources such as reviews, video sites, social media and directories, which can either positively or negatively impact your website’s level of relevance.

We offer a variety of SEO PR plans to fit your individual needs. Please give us a call for more info!


CES 2010: Looking Past that Shiny Smart Phone and towards TV Evolution

Posted on 01/08/10 by Bailey Payer | Filed under Online, Weblog


Written by Sandvine’s Matt Tooley

Each year around January, the world waits in anticipation to see what big electronics companies have in store for the coming months in terms of the latest in computers, gadgets and home entertainment. The Consumer Electronics Show (CES) is akin to “Disney Land” for all gadget aficionados with a handful of new solutions grabbing a predominate portion of the media’s attention. This year the buzz centers on Google’s Nexus One, a new smart phone deemed by many as the “iPhone Killer” (doubtful it will knock iPhone off its perch – but we shall see). Flying a bit under the radar at this year’s show yet gaining tremendous traction in the real-world marketplace are solutions for blending the Internet with television.

Early talk about IPTV positioned the technology as the telco’s secret weapon for entry into a space cable operators have forever dominated. Now, cable operators themselves are looking towards Internet based television as an avenue for lucrative service offerings with many analysts and industry experts touting it as the next big thing in cable. Helping cultivate this push, equipment vendor Cisco Systems announced in late 2009 Cisco Blue, an interactive guide for cable-based IPTV set top boxes based on a Web-browser where widgets pull data from various sources such as Yahoo News or Twitter allowing subscribers to easily use their television to interact with the Internet. In addition, Arris demonstrated how IPTV- over-DOCSIS 3.0 can deliver more than 50 percent in bandwidth savings over traditional RF QAM channels.

Now that video and audio streaming already constitute 27 percent of all global Internet traffic (based on Sandvine’s 2009 report analyzing over 20 million broadband subscribers) the need for a much smarter and efficient Web will become even more critical as potentially millions of new Internet- enabled sets plug in. Internet-based TV has a great potential to not only modify the way the Web is managed, but to turn market sectors such as advertising on its head just by the very nature that people will watch their shows and interact with others online.

Much like how IP voice communications was slow to take off, and at one time even scoffed at due to quality of experience issues as a result of jitter and latency, Internet-based TV has experienced the same slow start. We are however at a tipping point where it is no longer a matter of “if” but “when” IPTV will surpass traditional television services – and that’s a story much more worthy of media buzz than the latest smart phone.


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