september
02
2010
08/26/10: Sticker Success: Everything PR Praises Zenzi’s Chiquita Efforts »
08/26/10: B2C Marketing Insider: Zenzi’s CEO Shares Top 10 Tips »
08/23/10: Zenzi Secures New York Times Feature for Chiquita »
Zenzi is an award-winning and highly effective integrated marketing and PR agency known for getting clients media coverage, increasing market share, helping find investors, meeting sales and marketing goals and growing business. Learn more about Zenzi »
B2C Marketing Insider: Zenzi’s CEO Shares Top 10 Tips
Tweet Top 10 Tips to Integrate Traditional PR & Digital Marketing As marketing and PR are changing rapidly with the constant evolution and expansion of the digital ecosystem, success requires integrated efforts that combine the smartest tactics in traditional PR combined with online marketing and SEO practices. The Internet has changed how we receive information, how we [...]
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Sticker Success: Everything PR Praises Zenzi’s Chiquita Efforts
Tweet Zenzi Communications is working with Chiquita on a PR campaign that promotes Chiquita Banana Sticker Design Contest. The contest that ran between June 21, 2010 and July 18, 2010, invited consumers to visit www.EatAChiquita.com and put their own spin on the company’s iconic brand image. The purpose of the campaign, was: “to encourage consumers to [...]
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Top 10 Tips to Integrate Traditional PR & Digital Marketing
Tweet On Friday, June 18, at Digital Capital Week (#dcweek), Zenzi Communications will share the top tips and best practices for “PR in a Digital World.” As marketing and PR are changing rapidly with the constant evolution and expansion of the digital ecosystem, success requires integrated efforts that combine the smartest tactics in traditional PR combined [...]
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If Your Company Was a Rock Star, Who Would it Be?
Tweet Can Businesses Learn PR Lessons from Lady Gaga? Interesting article this month, and fired up feedback from readers, in EverythingPR on key lessons that businesses can learn from, who else but, Lady Gaga. Yes, I am talking about how you and your company’s conservative CEO might gain a promotional nugget or two from the over-the-top pop singer [...]
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Communities Take Root Campaign Gains Momentum
Tweet CHALLENGE Drive awareness of Dreyer’s/Edy’s Fruit Bars and introduce new flavor varieties – Pomegranate and Blueberry Acacia, through a health conscious, community oriented, environmentally friendly campaign. SOLUTION Developed “Communities Take Root” campaign, a national environmentally friendly contest in partnership with the Fruit Tree Planting Foundation, to broaden reach and establish loyalty and credibility in the Fruit Bars brand. [...]
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