Tweet Top 10 Tips to Integrate Traditional PR & Digital Marketing As marketing and PR are changing rapidly with the constant evolution and expansion of the digital ecosystem, success requires integrated efforts that combine the smartest tactics in traditional PR combined with online marketing and SEO practices. The Internet has changed how we receive information, how we [...]

• TECH cocktail shares Zenzi’s 10 PR Tips for Startups
• Zenzi Announces Chiquita as Newest Client
• 5 Ways Brands Comm. Corp. Social Responsibility
• AP Stylebook Catches Up with Social Media
• PR In a Digital World

Tweet Zenzi Communications is working with Chiquita on a PR campaign that promotes Chiquita Banana Sticker Design Contest. The contest that ran between June 21, 2010 and July 18, 2010, invited consumers to visit www.EatAChiquita.com and put their own spin on the company’s iconic brand image. The purpose of the campaign, was: “to encourage consumers to [...]

• B2C Marketing Insider: Zenzi’s CEO Shares Top 10 Tips
• Zenzi Secures New York Times Feature for Chiquita
• Winners Circle: CARMA Races to Fox 5
• TECH cocktail Founder Featured on CBS Chicago
• Edy’s/Dreyer’s Fruit Bars in July Shape Magazine

Tweet On Friday, June 18, at Digital Capital Week (#dcweek), Zenzi Communications will share the top tips and best practices for “PR in a Digital World.”  As marketing and PR are changing rapidly with the constant evolution and expansion of the digital ecosystem, success requires integrated efforts that combine the smartest tactics in traditional PR combined [...]

• Zenzi’s Digital Marketing Essentials
• Quality of Impressions: Can you put a number on it?
• Protocol for Social Media Crisis
• Handy quick-reference guide to social media landscape
• Southwest’s Strategy with “Not So Silent Bob”

Tweet Can Businesses Learn PR Lessons from Lady Gaga? Interesting article this month, and fired up feedback from readers, in EverythingPR on key lessons that businesses can learn from, who else but, Lady Gaga. Yes, I am talking about how you and your company’s conservative CEO might gain a promotional nugget or two from the over-the-top pop singer [...]

• Zenzi Launches “Be Known-Be Found Fridays” in Boulder
• Who needs a celebrity when you’ve got a whale?
• Experience Project’s Social Cause Program – TwitCause – profiled in San Francisco Chronicle
• Sam the Cooking Guy Judges Undressed Recipe Contest
• Events: Insect Festival at San Diego Botanic Garden

Tweet CHALLENGE Drive awareness of Dreyer’s/Edy’s Fruit Bars and introduce new flavor varieties – Pomegranate and Blueberry Acacia, through a health conscious, community oriented, environmentally friendly campaign. SOLUTION Developed “Communities Take Root” campaign, a national environmentally friendly contest in partnership with the Fruit Tree Planting Foundation, to broaden reach and establish loyalty and credibility in the Fruit Bars brand. [...]

• Chiquita is a Prime Example of Using Crowdsourcing
• Who needs a celebrity when you’ve got a whale?
• Zenzi Brands Mushroom Networks as Leader in Broadband
• Case Study: Torrey Pines Bank Shines
• Aptera Soars with Launch to National Media and Investors